Review: Bleach London Silver Shampoo

As a teenager, you can pretty much guess that I've dyed my hair almost every colour under the sun. I've been red, blonde, brown, purple... You name it, I've probably been it! My obsession with hair dye came when I was about 14. I had the lightest shade of blonde naturally from a young age but as I got older, the colour got darker. When I was 14 my hair colour was practically brown and I absolutely hated it. Having a Sister that used to dye her hair every other weekend (not literally, but she did it a lot) was really what influenced me into giving hair colourant a try. I just wanted my blonde hair back.

After years and years of trying to get that perfect shade of blonde back that I previously had, I decided that it just wasn't going to work and that I needed to give up and change my direction.

After a growing obsession with Perrie Edwards had evolved during the beginning of last year, I stumbled across this picture of her on whilst scrolling through Tumblr and I fell in love with her hair.

After seeing several picture of Perrie with her silver hair, that became my new goal. I NEEDED silver hair.

The thought of having to bleach my hair genuinely scared me so I just decided to lighten my hair the furthest it would go with countless 'xtreme lightener' hair dyes as possible and then I would just pop silver shampoo on top of it and hope for the best.

After a year and a half of nothing working and living with patchy hair, I decided that if I wanted this to work, I would need to branch out to a brand that was a bit more pricey. That's where BLEACH London came in.

I had been a massive fan of One Direction for a long time and knew of Lou Teasdale and BLEACH since she became their hair stylist, but living in a small town made it hard for me to get my hands on any of the products.

Luckily, BLEACH announced that their products were going to be sold in Boots (Drugstore, UK) stores all over the UK and on my dinner break at work, I went to my local store and purchased their silver shampoo.

I had heard countless amazing reviews about this product and as my hair was a very pale yellow at the time, I decided to go for it straight away and cover my entire head. I left it on for 40 minutes approx and this is how it turned out.

As you can see, my hair turned out majorly patchy with the silver parts tinted purple which I didn't have a problem with BUT I was prefering my hair to be all one colour, so what did I do? I covered my hair in it again.

This time I actually forgot that it was on as I was watching the Commonwealth Games and ended up leaving it on for 2 hours (Ouch!!!) and this is how it turned out.

So, this picture is my result. My roots decided to stay the eact same pale yellow colour that they've always been but as you can see, the ends of my hair had a different idea. My hair did actually turn out purple and patchy instead of an all over silver tone. This was completely my fault for leaving it on for too long.

As for  the product, I think it's amazing. It smells really good and it does exactly what it promises - IF YOU USE IT CORRECTLY. I would recommend this product to anyone who is wanting to get rid of their brassy/yellow tones but I wouldn't recommend forgetting that you've actually got it on. Unless you want purple hair, of course.

If you're interested in purchasing any of the products from BLEACH and you live outside Europe then now you can! A fantastic website has been created for all of you desperate to try the products out at Bleach Worldwide. You can also follow them on Twitter at @bleachworldwide :)